Fans of Clarkson’s Farm have exciting news: Jeremy Clarkson’s partner, Lisa Hogan, is set to present a brand-new dating show inspired by the popular Farmer Wants a Wife format.
Launched in London on April 21, 2026, the seven-episode ITV series—produced by Naked, a Fremantle company—follows a group of single farmers seeking authentic, lasting relationships. Set against the picturesque backdrop of the British countryside, the programme invites hopeful participants to move to working farms, blending immersive agricultural life with the quest for love.
Airing on ITV1 and streaming on ITVX, the show features farmers from across the UK opening their homes and hearts to potential partners. Lisa Hogan, known from Clarkson’s Farm, brings her deep agricultural knowledge, witty charm, and candid personality to guide contestants through this unique journey.
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The upcoming series spotlights four farmers looking for love: Dana, 24, from Stirlingshire; George, 29, from Wrexham; Guy, 29, from Wiltshire; and Chris, 68, from Yorkshire. Viewers can follow their romantic adventures on the show’s official social media channels on Instagram, TikTok, and Facebook.
For those interested in leaving city life behind for the countryside, applications are open via the Countryside Dating app and the show’s Instagram page. As the programme’s social media recently announced: “Farming For Love comes to the UK! Fancy dating a farmer? Or are you a farmer looking for love? ITV has a new show heading your way. Apply and tag your friends.”
Lisa expressed her excitement about the new role: “Farming is a way of life that requires resilience, patience, a lot of humour, and the same can be said for relationships. What I love about Farming for Love is how real it is—there is no hiding or skiving on a farm and that is what makes it such an honest way for people to get to know each other. It has had success around the world, and I am really looking forward to leading this flock in their search for romance.”
Lisa and Jeremy Clarkson’s own relationship blossomed in 2017 when they appeared together publicly at the GQ Men of the Year Awards. The couple now also share the screen on Clarkson’s Farm, blending life and work in the countryside.