The smash hit Amazon Prime documentary series, Clarkson’s Farm, continues to capture hearts and screens worldwide. Now, fans have the exciting opportunity to experience the show’s setting firsthand with a guided tour of Jeremy Clarkson’s famed Diddly Squat Farm, thanks to Virgin Experience Days.
Imagine wandering through the wonderfully stocked farm shop, managed by Clarkson’s partner Lisa Hogan, and strolling across the sprawling fields where Jeremy and his son Kaleb Cooper share their adventures — and occasional, good-natured disputes. Meet Gerald Cooper, the beloved maintenance man who has become a standout character in the series, and marvel at his craftsmanship.
For £40 per person, the Clarkson’s Farm Tour for Two offers an unforgettable day out, perfect for gifting or enjoying with a loved one this holiday season. Witness the farm shop and the neighboring Farmers' Dog pub—locations whose challenges and triumphs you’ve followed on screen.
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The journey begins in Moreton-in-Marsh, taking a scenic coach ride through the idyllic Cotswolds countryside, passing the Windrush Valley, and arriving in Burford, Jeremy Clarkson’s home turf. Delve behind the scenes of the Amazon series to gain insight into the everyday life and charm of Diddly Squat Farm.
The tour also includes a visit to Hawkstone Brewery, launched by Clarkson in 2021, where visitors can relax with a pint of freshly brewed craft lager or cider and enjoy a bite to eat. You will then explore the medieval charm of Burford — a picturesque town with historic stone buildings that seem frozen in time.
The grand finale of the tour is a visit to The Farmer’s Dog pub, beautifully renovated and featuring the iconic flour mill showcased in multiple series episodes. Bring your camera to capture these unforgettable moments!
Conveniently, the tour begins and ends at Moreton-in-Marsh train station, allowing guests to fully enjoy the day without worrying about transportation or driving.
Tickets are available now through Virgin Experience Days, priced at £100 for two people. For a limited time, use code EXTRA20 to claim a 20% discount, lowering the price to £80 — just £40 each for a comprehensive, four-hour experience.
Tours run exclusively on Saturdays with two departure times—9:30 AM and 1:45 PM. Each tour lasts around five hours, and booking at least four weeks in advance is recommended for guaranteed availability. The voucher is valid for 12 months, redeemable from April through October, so you can plan the perfect day regardless of the season.
Don’t miss your chance to live the adventure of Clarkson’s Farm—explore the real-life locations and enjoy the very best of the English countryside with a tour full of fun, history, and a taste of rural life.