Harriet Cowan, the latest addition to the Amazon Prime series Clarkson’s Farm, has quickly captured viewers' hearts with her down-to-earth charm and dedication. Joining Jeremy Clarkson as a farmhand at Diddly Squat following Kaleb Cooper’s temporary absence, Harriet, 24, has brought a fresh energy to the beloved farming show that debuted its newest season on May 23.
Beyond her on-screen presence, Harriet, who balances a nursing career with farming duties, recently used her platform to shed light on an often-overlooked issue affecting rural workers: mental health struggles and isolation. Speaking on the podcast ‘Should I Delete That’ with Alex Light and Emily Clarkson, Harriet highlighted the pervasive loneliness among farmers, particularly in close-knit communities like Derbyshire.
“Loneliness among farmers is really common,” Harriet acknowledged. She described the understated way emotional struggles are often dismissed with a casual “You alright?”—a simple greeting that rarely leads to deeper conversations about wellbeing. Harriet emphasized that farmers seldom express when they’re overwhelmed or in need of help.
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Using her newfound celebrity status, Harriet delivered a heartfelt message encouraging the public to support the agricultural community with just nine simple words: “Just buy British and be kind to a farmer.”
Raised on her family farm, Harriet is no stranger to the demands of rural life—helping her father Eddy manage livestock and land. Despite stepping into farming from the healthcare sector, she quickly proved her capabilities around Diddly Squat, engaging in tasks from hedge trimming to animal care.
Interestingly, Harriet had not watched Clarkson’s Farm before joining the cast, having been recruited by contractor Charlie Ireland during a challenging period for the farm. Nevertheless, fans have embraced her instantly, flooding social media with praise and calls for her return in future seasons.
Clarkson himself has expressed admiration for Harriet’s skills and social media savvy, noting her flair on TikTok as the series progresses. Meanwhile, original cast member Kaleb Cooper has reassured fans that he remains part of the show, quashing rumors of replacement.
Harriet Cowan’s candidness about the realities of farming—and the unseen challenges faced by those who feed the nation—resonates deeply, reminding viewers of the importance of compassion and local support in sustaining British agriculture.