Cheltenham Town has officially revealed its new Adidas third kit ahead of the club’s 2026/27 League Two campaign, marking a fresh chapter in its kit history. This sleek black and gold design completes the trio for the season, following the earlier launches of the home kit in traditional red and white on 26 June and the blue and yellow away colours on 30 June.
After a long-standing partnership with Errea since 1997, the club has made a switch to Adidas this summer. Manager Steve Cotterill played a significant role in influencing the design choices, ensuring the kits meet both style and performance standards.
The new third kit was showcased by notable club figures, including midfielder Charlie McCann, club captain James Wilson, and Emily Owen, the captain of Cheltenham Town Women, highlighting the unity across the men’s and women’s squads.
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Cheltenham Town’s first League Two match of the season is set for Saturday at 3pm, as they welcome Rotherham United to their home ground. Meanwhile, the women’s team will take on Real Bedford in the FA Women’s National League Southern Premier Division at Kayte Lane on Sunday with a 2pm kick-off.